— The Grimsby Institute

A campaign that reaches out to all sectors.

Grimsby Institute offers a highly diverse education and training provision and needed a memorable recruitment campaign that could promote both the institute and it's individual sectors.

Grimsby Institute of Further and Higher Education is a large college based in North Lincolnshire and offers traditional FE provision as well as HE, professional courses and adult learning. It is currently undertaking a massive redevelopment programme of their main campus.

Our over-arching theme 'Love Learning with Us' really touches the ethos of the institute and reaches out to its diverse audiences. It works across a number of different media promoting different provisions, whilst retaining a strong campaign essence. The simple messaging and vibrant colours really stand out on six and 48 sheet posters, the main focus of the campaign, which runs in bursts throughout the year.

The campaign works across a variety of media and promotional items.

See also Birkbeck, Harrow Sixth Form, Pembrokeshire College, Business Base